Supermacs Coupon Campaign
Supermac’s uses Publicity Post to distribute coupons enabling people to buy meals in its restaurants. The chain, which also offers pizza from Papa John’s Pizza and salads and wraps from SuperSubs, uses these coupons to:
- Reward existing customers
- Entice new customers to try Supermac’s
- Generate awareness of new offers or services
Supermac’s finds Publicity Post a reliable and thorough way of distributing promotional material to households in the postal zones it wants to target.